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The Intelligent MDM Blog

How to Address Technical & Intellectual Debt with MDM

DLR MDM DG Image.pngThe MDM & DG Summit New York 2017 hosted more than 500 Data Management leaders gathered in one place, this event provides a thorough showcase of the MDM & DG space. It was appropriate, then, that Paul Balas - VP & Chief Information Architect for Digital Realty was on hand to talk about how Digital Realty, who hosts one seventh of the internet, leverages xDM to master multiple domains across the enterprise.

Paul first presented this topic at the Gartner Data & Analytics Summit in March.  This time around, he added to the story tremendous progress that DLR has made over the past 6 months. 

In "How to Address Technical (and Intellectual) Debt with MDM," Paul discussed how Digital realty looked to a next-gen MDM capability to provide greater agility and flexibility than legacy MDM platforms -- as Legacy MDM technology using special purpose frameworks and algorithms for single-domain implementations tend to have very long implementation cycles. The ultimate goal of their MDM strategy is to enable business users fast time-to-insight at Cloud-level economics and scalability. Leveraging an agile approach, they ended manual integration from 50+ internal systems, along with the technical and intellectual debt associated. By applying Data Virtualization (Denodo) as the data provider and consumer for their MDM (Semarchy), they created a standardized way data analysts could collaborate—mastering customer, people, location and product data.

Topics discussed included:

• Leveraging “data champions” & collaborative governance via Data Governance portals

• Focusing on project-based pragmatic strategies (weeks) via dynamic metrics as-you-go

• Enabling cross-functional teams to tackle high-value info first via tactical Cloud-enabled analytics

Put simply: "If you don’t have trust in your data, then you can’t make informed decisions to drive company performance." Then where are you?

Digital Realty is part of the backbone of the internet, operating 150+ data centers worldwide. Paul Balas, Chief Information Architect walks through empowering business users to make decisions based on data in which they can feel confident. Leveraging an agile approach, they ended manual integration from 50+ internal systems, along with the technical and intellectual debt associated. Using Semarchy, they created a standardized way data analysts could collaborate—mastering customer, people, location and product data.

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Customer Success Story

Read more on how DLR configured with data virtualization and data preparation technologies in concert with xDM provided immediate results with a customer master, and paved the way to scale into multiple domains.

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White paper - An Agile Approach to Creating Business Value with Master Data Management

By Dirk Garner

Accurate, timely, and whole information assets are critical to success in this fast-moving business climate. By the time complicated IT Projects deliver this information capability it is likely to be out of date. The combination of two complimentary agile technologies, data virtualization and agile Master Data Management, when paired together, can provide a new approach to getting all relevant information in the right place at the right time. This paper provides an overview of both of these empowering technologies and how they can work together to solve complicated enterprise data integration and quality issues.

Download The Whitepaper