The Intelligent MDM Blog

MDM 3-2-1

Master Data Management, The Next Generation

What do I mean by 3-2-1, and how should it affect your view of MDM vendors?

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I’ve worked with MDM, and its close relation Reference Data Management at enterprise clients for several years now. Based on my time with large software vendors and consulting organisations, I once calculated that I have spoken to well over 2,000 people (across hundreds of organisations) about their data management needs.

I have now been with Semarchy for just over 7 months. In my time at the company, I have been thrilled by what I have seen from the development team and my direct peers who are more commercially-aligned. I researched many of our client stories to understand how they had embraced not only our technology but our way of thinking toward Intelligent MDM, enabling our clients to see faster ROI and broader business adoption.

Then, I saw something new.

While listening to a client speak about their MDM journey at the IRM MDM & DG conference in London, I realized this organization had managed to do something I had never seen before in my years of working with different vendors. I’d summarise it as 3-2-1:

     3 - The client had mastered three different domains

     2 - They had done this themselves in two years

     1 - They had done this in one platform

This was unheard of in my previous roles; but par for the course at Semarchy. So, I started to think about what had been in the way previously...

Could this be done with software from one of the well-known mega-vendors? No.

Could this be done with a Graph Database, or other edge technology? No.

Could this be done with a cloud-only MDM solution? No.

It seemed reasonable to think that this is what the “Next Generation of MDM” should be all about. Note that “NextGen” has been a loaded term, and lots of useful definitions about it thrown around. None that rang particularly excellently with me. 3-2-1 felt more digestible to explain what the latest MDM technology can accomplish: any domain, or all domains, mastered in the same platform in the cloud, on premises, or some combination of the two. MDM technology has to be flexible and agile enough to handle whatever you need to throw at it.

As mentioned we can handle any data domain and to have mastered 3 domains in 2 years with little or no outside help should be considered an outstanding result. When prospective clients heard this, they looked both shocked and delighted. The one caveat I will add is the client did admit if they had worked with a 3rd party to deliver the project they would have done so, much more quickly. Typically, clients are in production in 10 weeks.If you are reading this and you have considered MDM or RDM and been put off, by the project risk, cost, difficulty and potential internal politics… get in touch. We can help you overcome these problems. To be honest, if you are looking at simplifying what you have and/or looking at a project for the first time, we can help. The link to our xDM solution is below.It’s worth noting we can help you prove your initiative. We provide a Proof- of- Value service that is complete in about 2 weeks. Here we profile your data sets, work with you to build out a working data model and finally we master your data. We give you full access to our solution for 30 days and you are given all the work we do back in a presentable format.

To round this out, here are a few additional facts about Semarchy:

  • 80% of our clients have gone into production in 10 weeks
  • We are true hybrid multi-domain/multi-vector MDM solution… Our singular platform can cope with any domain, use case, style simultaneously
  • Our User Interface (UI) is outstanding
  • A great UI results in rapid business adoption = more rapid ROI
  • Lowest TCO of any MDM solution
  • Founded by a technical team that’s still tightly involved day to day = continuous R&D improvement
  • We enable you to view and delete from one platform (hello, GDPR!)

Were I explaining this to you in person, I’d annotate it with references to the many projects I have seen fail, because all the things above were not present. If you’d like to hear some more stories, contact us and I’d be happy to chat.

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